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Developing software has always been about creating products that work. Unfortunately, “work” is a relative term when the goal is to satisfy hundreds, if not thousands, and perhaps even millions, of users across all manner of disciplines.

This is why DevOps is quickly supplanting the traditional waterfall model of development. Once you have established basic functionality, it makes much more sense to roll out continuous improvements quickly rather than wait a year or more for the next big upgrade, which may or may not solve the problems that users want solved.

Thanks to Fred Simon, Founder and Chief Architect at JFrog for sharing his thoughts on the future state of DevOps and the concept of liquid software that was introduced at their swampUP! user conference.

What do developers and DevOps teams need to know about Enterprise+?

It’s been more than a year in the making based on listening to customers and DevOps users who are thinking about making change quickly. The exponential growth of the JFrog platform and all DevOps tools is pushing users to ask for more and more

Our goal is to put the tools and platform for everyone from code to production without human intervention.

Powerful learning comes from letting go of your preconceptions. See what else we learned from the keynote at JFrog’s swampUP! user conference.

Great keynote by Melody Meckfessel, Vice President of Engineering and Sam Ramji, VP Product Management for Google Cloud Platform during JFrog’s swampUP! user conference.

Melody manages more than 1,000 developers at Google and Alphabet. DevOps matters to her because she wants happy and productive people on her team.

Thanks to Yoav Landman, Co-founder and CTO of JFrog for sharing his insights on the current state and future state of DevOps during their swampUP! user conference.

What are the most important elements of a successful DevOps methodology implementation? Begin by accomplishing trust along the pipeline. You earn trust in the pipeline process by providing visibility, automation, metrics, flawless execution, will all components being highly available in immutable infrastructures, and the ability to scale economically as needed.

Great speaking with Shlomi Ben Haim, Founder and CEO of JFrog at their swampUP! user conference about Enterprise+, a universal software binary platform that provides continuous updates for virtually any language and destination.

The original goal of JFrog was to enable people to manage binaries as first level citizens rather than just something you dumped somewhere — a.k.a. “dirty bytes.” JFrog takes care of the garbage that accumulates in the DevOps pipeline.

It’s basic economics: if a thing is popular and in demand, the tools for making that thing will also be in demand. This is, obviously, another way of saying that “Those who sell shovels and picks in a gold rush make the most money.” JFrogwould advocate that it is actually selling warehouses to the folks selling picks and shovels, ensuring an even broader appeal and greater market size.

Long known as a hotbed for innovative quick-to-sell startups, Israel is now home to over 200 growth stage companies that bring in revenues of over $10 million a year, employing dozens of people.

JFrog develops binary code management tools for software developers and DevOps teams. The company’s products integrate with different development environments, enabling more efficient application development and release processes.

The Artifactory creator introduces Enterprise+, the universal software binary platform, to power development that is accelerated, trusted, and secure

NAPA, California, May 17, 2018 /PRNewswire/ — Today at its annual user conference, JFrog, the DevOps technology leader, launched Enterprise+, a universal software binary platform that provides continuous updates for virtually any language and destination. Enterprise+ is optimized to manage the lifecycle of binaries for modern cloud-native applications — including container and serverless — as well as traditional IT applications and can be used for mobile development and IoT devices. It also includes comprehensive analytics and security features to satisfy the demands of modern global technology customers.

JFrog has announced the release of Enterprise+, which is a universal software binary platform. The announcement was made at the company’s swampUP user conference in Napa Valley this week.

“Users today have zero tolerance for broken, cumbersome, and slow software updates. We all strive to achieve life without outages,” said Shlomi Ben Haim, CEO and co-founder of JFrog. “Most of the code in today’s world is already written, thus the real DevOps challenge is to enable a continuous artifacts flow.”

Code Management Startup JFrog Hires Veteran CFO
JFrog hired Jacob Shulman as chief financial officer. In his previous position, Mr. Shulman was chief financial officer at Nasdaq-listed Israel-based chipmaker Mellanox

Code management startup JFrog Ltd. appointed industry veteran Jacob Shulman as chief financial officer, the company announced Friday. In his previous position, Mr. Shulman was chief financial officer at Nasdaq-listed Israel-based chipmaker Mellanox Technologies Ltd. Prior to Mellanox, Mr. Shulman worked for German conglomerate ThyssenKrupp AG and financial consulting and advising firm Ernst & Young.