Technology Visionaries from NVIDIA, ServiceNow, GitHub, Sonar and More will Illuminate the Tectonic Shifts Required to Efficiently and Securely Deliver Software in the AI Era

Sunnyvale, Calif. – July 30, 2025 — JFrog Ltd (Nasdaq: FROG), the Liquid Software company and creators of the  JFrog Software Supply Chain Platform, today announced the official speaker roster for its award-winning swampUP user conference. The event will take place September 8-10, 2025, at the Meritage Resort & Spa in Napa, California.

JFrog’s annual swampUP event is the premier conference for DevOps, DevSecOps, MLOps and AI-driven software delivery. It brings together software developers, security professionals, IT and DevOps leaders, MLOps engineers, and community innovators to explore the “quantum shift” in real-world practices for managing modern software supply chains. This year’s event promises an energizing mix of illuminating keynotes and product announcements, hands-on technical training, and immersive sessions focused on building secure, scalable and AI-empowered software.

“The annual swampUP conference is where innovation meets execution,” said Shlomi Ben Haim, Co-Founder and CEO, JFrog. “Whether you’re building ML pipelines, securing software supply chains, or integrating AI into your delivery process, this is the place to connect with peers, learn from industry visionaries and gain the skills you need to stay ahead in the AI era.”

An All-Star Lineup of Industry Leaders and Tech Visionaries

This year’s swampUP Napa speaker lineup includes top executives and technologists from leading companies such as:

• NVIDIA’s VP of Enterprise AI Products, Justin Boitano, ServiceNow’s Group VP and General Manager of ITSM, Rahul Tripathi, and Tariq Shaukat, CEO of Sonar, a code quality and security solutions provider, will join JFrog’s Co-Founder and CEO, Shlomi Ben Haim, to discuss strategies for seamlessly integrating AI throughout the software development lifecycle, tips for overcoming scale challenges, and staying ahead in the agentic AI era.
• GitHub’s senior product manager for supply chain security, Kristina Heidinger, and ServiceNow’s Senior Director of Product Management for ITSM and DevOps, Anand Ahire, will join JFrog’s SVP of DevOps, Yossi Shaul, and VP of JFrog Security, Eyal Dyment, for a discussion on best practices for increasing trust in every software release.
• NVIDIA’s senior director of AI, Adel el Hallak, will join JFrog’s VP & CTO of MLOps, Yuval Fernbach, to discuss how to securely manage and govern AI/ML models as first-class software artifacts within DevSecOps, enabling trust, visibility, and compliance throughout the model lifecycle in modern development environments.
• Founder & Chief Vibe Manager, MLOps Community, Demetrios Brinkmann, will discuss how MLOps engineers and developers can build and continuously update evaluation systems that create a strong competitive advantage.

Attendees will also hear from distinguished speakers representing Capital One, CVS Health, Ford Motor Company, Google, and more.

Other event highlights at swampUP 2025 include:

• Hands-on Training – Day Zero (Sept. 8): swampUP will kick off with a full day of immersive training designed to equip attendees with practical skills across the JFrog Platform and the broader DevOps toolchain. Industry experts will lead these sessions, emphasizing real-world, hands-on experience.
• Keynotes & Breakout Sessions – Days 1 & 2 (Sept. 9–10): Morning keynotes will showcase JFrog’s newest product innovations and partnerships, featuring thought leaders and executives from industry-leading companies, while afternoon breakouts will cover critical topics including secure software delivery, AI/ML model management, platform engineering and observability in the GenAI era.
• Community Gala & Concert (Evening of Sept. 9): This unforgettable evening under the Napa Valley sky will feature a performance by world-renowned cellist Tina Guo, offering a unique opportunity to unwind and network with fellow attendees.
  

Registration is now open and interested parties can view the full agenda at https://swampup.jfrog.com/. For more information on reasons to attend swampUP 2025, check out this blog and follow JFrog on X @jfrog.

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Like this Story? Share this on X: Just announced! Star-studded #swampUP2025 speaker lineup. Join us Sept 8–10 in #Napa for visionary keynotes, hands-on training, plus a gala concert with world-renowned cellist @Tinaguo. Speakers from @gitHub, @NVIDIA, @ServiceNow, @SonarSource & more! Register: https://swampup.jfrog.com #DevOps #DevSecOps #AI #SoftwareSupplyChain #EveryOps

About JFrog

JFrog Ltd. (Nasdaq: FROG) is on a mission to power the world with liquid software. We are replacing endless software updates with a single system of record that seamlessly delivers secure applications from developer to device.  The JFrog Software Supply Chain Platform helps organizations build, manage, and distribute software quickly and securely, making applications available, traceable, and tamper-proof. Its integrated security features also help identify, protect, and remediate against threats and vulnerabilities. The Platform also brings ML models in line with all other software development processes, providing a single source of truth for all software components across Engineering, MLOps, DevOps, and DevSecOps teams so they can build and release AI applications faster, with minimal risk and less cost. JFrog’s hybrid, universal, multi-cloud platform is available as both self-hosted and SaaS services across major cloud service providers. Millions of users and 7K+ customers worldwide, including a majority of the Fortune 100, depend on JFrog solutions to securely embrace digital transformation. Once you leap forward, you won’t go back! Learn more at jfrog.com and follow us on X: @jfrog.

Media Contact:

Siobhan Lyons, Director, Global Marketing Communications, siobhanL@jfrog.com

Investor Contact:

Jeff Schreiner, VP of Investor Relations, jeffS@jfrog.com